Black and white image of a printing press with papers moving over cylindrical rollers.

New Neighbor Program

Would you pay a dollar for a new customer?

Promotional flyer for Hometown Market with various grocery coupons displayed.

At only $1 per card, you can win over a loyal lifetime customer. Fisher’s New Neighbor Program is a 52-week marketing campaign that will drive new area residents to your store.


WHAT DO I GET FOR $1?

  • Full-color, personalized postcard
  • Graphic design services
  • Postage and mailing
  • Trackable barcode technology

NO contracts, NO minimums.
Start and stop as needed!


OUR SIMPLE 4-STEP PROCESS:

Welcome new neighbors to your store with a targeted direct mail rewarding them for their business. Our four-step process makes it easy:

Step 1: Mailing List

Identify a location so new residents receive your direct mailer every week your campaign runs.

Map with color-coded distance rings and table of new address data

Step 2: Design

Select from our design templates or customize your own. All orders include design services.

Promotional materials for Hometown grocery store with personalized greeting and coupon offers.

Step 3: Print and Mail

We print and mail your postcards to your New Neighbor list.

Advertisement mailers with fresh vegetable images pointing towards a mailbox.

Step 4: Get Results

Utilize trackable barcodes unique to each recipient using our Response Reporting online portal. See which zip codes and offers provide the best return on investment.

Three browser windows of USPS EDDM Response Reporting tool


Case Study
Direct Mail: Coupon redemption rate soars to more than double the national average.

Digital Shopper Program

Saturation Mailing

Preferred Customer List